Motorola Moto E Launched In India For Rs. 6,999 – 4.3″ Display, Dual SIM And Android 4.4 KitKat

Motorola finally launched its much-awaited Moto E smartphone in India, priced at an amazingly low Rs. 6,999. The Moto E comes with the latest version of Android, Android 4.4 KitKat, and Motorola has promised that it will see the next update as and when it is announced and released to the OEMs.

Motorola Moto E

  • Android 4.4 KitKat with minimal Motorola customizations
  • 4.3″ IPS LCD display of qHD resolution (960×540 pixels), ~256 PPI
  • 1.2 GHz Qualcomm Snapdragon 200 dual core processor, Adreno 302 GPU
  • 5 MP camera, Autofocus, no LED flash, no front facing camera
  • 1 GB RAM, 4 GB internal memory, expandable up to 32 GB with a microSD card
  • Wi-Fi b/g/n, Bluetooth, FM Radio
  • Dual SIM, micro-SIM
  • 1,980 mAh battery

The specs seem excellent on paper, and considering my experience with the Moto G, and the software additions from Motorola, the Moto E should be a great device, giving you an amazing value for your money. Motorola went so far as to call out its rivals and how budget phones (not just smartphones – even dumbphones) suck just because the companies skimp on the quality of the hardware and software. Considering what they’re offering with the Moto E at Rs. 6,999, I’d say they’re going to sweep the low-end market, even better than what they did with the Moto G (Moto G is the best selling smartphone in Motorola’s history, according to the company).

The Motorola Moto E will be available exclusively on Flipkart, which seems a bit baffling considering the people they’re targeting with the Moto E will be better served with an offline strategy as well. I’ve come across a lot of people who wanted to try the Moto G first-hand before buying it.

The Motorola Moto E goes on sale at midnight tonight, and there are some offers – 50% off on Moto E back covers, 50% off on Transcend memory cards, and Rs. 1,000 worth eBooks free from Flipkart.